This guest post is by Andrea Long, a Virginia Tech senior double majoring in Communications and Professional Writing. Getting to know your audience, and what drives them, is the foundation to designing and developing any website. Everything about web design should be tailored not to the designer’s personal needs, but to the needs of your…
There is a growing shift in the professional world. Businesses and individuals alike are realizing the benefits of developing strategies based around a specialist model—differing from the generalist-based model of years previous. It seems that the concept of a one-stop-marketing-shop is no longer as plausible or effective as it once was: The project-inclined needs of…
