We work in teams our whole life (oh, yes, I really did just start this post with a “whole life” sentence) – little league, school plays, high school projects, college projects. On paper, working in a team seems like a good idea – increased efficiency, more input, less stress; therefore, it is only natural that…
I recently visited the Mill Mountain Zoo in Roanoke, Virginia. (As a side note, if you find yourself in the area—it’s a decent zoo for a short visit.) One of the zoo’s main attractions, for younger kids that is, is what they refer to as the “Zoo Choo”: a small electric-powered train that drives groups…
This guest post is by Andrea Long, a Virginia Tech senior double majoring in Communications and Professional Writing. Getting to know your audience, and what drives them, is the foundation to designing and developing any website. Everything about web design should be tailored not to the designer’s personal needs, but to the needs of your…
Many of us have heard of “The Pepsi Challenge,” a four-decade old promotional campaign by Pepsi in which testers visit public locations and perform sip tests. It’s done how it sounds: Participants are given two unmarked cups with small amounts of Coke in one and Pepsi in the other. After they have tasted both cups…
I just finished listening to Blink (by Malcolm Gladwell) on audio book. Yes, I said audio book—a technology I once found to be quite silly; however, en route to work, they are wonderful (I’m on my third of the same week!). Gladwell spoke of a study: Researchers were interested in whether the number of product…
Curiosity, the need, the drive for knowledge, is central to motivation – and, it’s instinctual. Curiosity is the reason that people in horror movies venture into the creepy forest when they hear an eerie noise. They want, they need to figure out what gargantuan monster lurks in the darkness.
