Monthly Archives: February 2012
Advertising Strategies: Defining Corporate Versus Commercial Advertising
It’s that time of year again: everyone is rushing around in a panic; we are all hoping that we will be the one to pick out that next big thing; and, loads of money is pouring out of our pockets. You guessed it, it’s the season of…strategizing next year’s advertising campaign. And, I think we can agree, at the end of every “holiday” season, everyone regrets not having had a better plan.
